Intellectual Property: What Every Financial Professional Needs to Know
Author: Paul C. Jorgensen
| CPE Credit: |
2 hours for CPAs |
Increasingly, financial professionals counsel clients have valuable, but intangible, intellectual property assets. These assets, such as patents, trademarks or copyrights, can add significantly to a client's bottom line, but each behaves and is valued very differently.
To help clients maximize and protect their intellectual properties (IP), financial professionals need a strong working knowledge of each IP type and function, as well as the origins of each IP's value and how to help measure that value.
Publication Date: September 2019
Topics Covered
- Becoming IP Conversant: Knowing the key characteristics, purposes and differences between:
Patents, Trade names, Trademarks, Domain names, Trade dress, Copyrights, Trade secrets
- Recognizing How IP Becomes Valuable
(Using, Registering, Controlling Quality, Licensing, Defending)
- Valuing IP: Knowing how when you assess affects IP value and Reviewing Valuation Methods
Learning Objectives
- Distinguish between the different forms of intellectual property and understand how each functions
- Recognize how the IP family relates
- Identify how each IP is protected and enforce
- Identify how IP becomes valuable
- Recognize and review methods to Value IP
- Recognize the source of each IP's value and review how that value begins and is protected
- Identify the various methods of IP valuation, when those methods are used and how they produce different results
- Identify examples of IP
- Describe a descriptive trademark
- Identify legal reasons for licensing IP
- Describe valuation methods and the data needed
Level
Basic
Instructional Method
Self-Study
NASBA Field of Study
Business Law (2 hours)
Program Prerequisites
None
Advance Preparation
None
